| Self-Editing in the Age of Real-Time Search
- 12.09.09
Earlier this week, Google announced its foray into real-time search, and as soon as you can say "Bob's your uncle", there are real-time results from various social networks at the top of Google's listings for various queries. The cool thing for searchers like you and me, is we can get information about events from a variety of platforms - Twitter, blogs, etc. For example, when I googled "leweb", here are some of the real-time results Google displayed:
You'll see a mix of results, including a post from ReadWriteWeb as well as various people on Twitter who are discussing the event. The conversation, as they say, is wide open for anyone to see.
Want to know what people are saying about a company at any given moment? You can do that too.
It's long been said that the Internet is your permanent record. And now, thanks to Google's real-time results, your tweets and others will appear in Google's search engine results. Currently I have many companies that I work for that are not overly active in social media. And, while they might run my name through Google to learn more about me, they probably would not have checked out my Twitter stream as it would have been under their radar. Now, if someone runs my name, they won't have to check two different places as this is what they will see:
We're all human, and prone to the occasional outbursts, but if there was ever a new reason needed for self-editing, this would be it. Next time you have the urge to write "My client is driving me crazy! I think they could be mentally unstable..." just think about THAT at the top of Google's results for your name.
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