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1. One of the biggest stories this week was Dominos. And the above search results are just a small example how not having a social media plan in place can be damaging. After employees behaved very badly indeed, and uploaded their food pranks to YouTube, things went sideways for the pizza chain. USA Today explains some of the lessons to be learned.
2. Well, Digg released a URL shortener that failed to impress. (That’s being kind.) Read the Truth About Digg’s DiggBar to get the inside scoop on why it’s just plain evil from an SEO point-of-view. Gene Smith offers up a few alternative options.
3. What’s wrong with the phrase “social media”? Josh Bernoff elegantly explains Why 'Social Media' Sucks.
4. How the Internet Community Saved Alf – need I say more?
5. This is a beautiful post that deserves to be read and read again: 5 Lessons From Regular Architects That Everyone Should Embrace.
6. Kelowna’s Orchard Park Shopping Mall hit one out of the park with its “Fresh-er-vention” Facebook contest. I foresee more Facebook Connect campaigns, don't you?
7. Truer words were never spoken. Want to get people talking about your company? Create something newsworthy.
8. Zen Habits often dishes up some great productivity tips, and I particularly liked this one: Seven Productivity Tips for People That Hate GTD.
9. Not to sound all gushy, but Lee Odden is an SEO rock star. He continually puts out Top 10 material. Read his article Improve Public Relations with SEO & Social Media, and discover why keyword research, content optimization and content assets can add value to your website, your end user and your company’s brand.
10. Who doesn’t love a makeover? Roberta Rosenberg does a brilliant job of explaining how TheWeddingLens.com could be improved and get a better conversion rate.

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